Paula Zuccotti headlines Outernet London's month-long celebration
In celebration of International Women’s Month, Outernet London, the most advanced immersive building in the world with 23,000 sq ft of floor-to-ceiling 16K screens, handed over this world-leading platform to female creators.
Showcasing their creativity and talent, a diverse collective of female artists displayed their unique works across the Outernet London screens throughout the month of March. Outernet Europe's largest digital exhibition space showcased these artworks, thanks to its state-of-the-art technology and immense scale. The first artist to be displayed as part of the International Women’s Month celebrations was "Every Thing We Touch" by artist and speaker Paula Zuccotti. "Every Thing We Touch" presented individual stories told through a single large-scale photograph, showcasing every single item a person touches in a day, in chronological order from dawn to dusk. Paula Zuccotti traveled the world, photographing the physical footprint of friends and complete strangers, from a toddler in Tokyo to a cloistered nun in Madrid, to a cowboy in Arizona, to a puppeteer in Shanghai.
Imagine how your photograph would have looked if I had captured everything that you touched in one day. From smartphone to soap, from spice to spoon… What would that have said about you, about your life, and about our society? The accompanied Future Archeology short film unveiled the story of her subjects, challenging us to imagine what future generations would discover about our habits, needs, and desires when they observed and decoded our essential everyday objects.
Archaeologically found artifacts have taught us everything we know about past civilizations. They revealed how societies lived, worked, played, cooked, and expressed themselves. Our artifacts are here to tell our story; this is a time capsule of our lives.
To celebrate International Women’s Day on Wednesday, March 8th, Outernet presented "Faces Of Womanhood" in collaboration with Take More Photos. "Faces of Womanhood" was an audio-visual exhibit showcasing the diverse backgrounds that had shaped the female contributors, highlighting their impact and significance within the TMP creative community. It served as a tribute to women’s decisive role in shaping the creative industry and as a source of inspiration to all.
The screens and space were filled with overwhelming colour, constant movement, ear-tickling effervescence, and deep singing tones. As the LA Times had described it: "You didn't watch a video …. so much as you absorbed it through all of your senses."
To learn more about Paula Zuccotti, take a deep dive here